Chellie has a new Inside the Wealthy Spirit Blog! Each day, I am going to post the daily page from “The Wealthy Spirit” with its quote, story, and affirmation. Then I’ll write a new bit about that page – what I was thinking when I wrote it, where the idea came from, or give you some of my new thoughts or information on the subject. Dolphins all over the world can be on the same page!
The Twelve-Step Program for Financial Stressaholics
I was speaking at a 12-step meeting recently, and this Twelve-Step program for Financial Stressaholics suddenly came to me. With a wink and a nod to Alcoholics Anonymous and twelve-step programs everywhere, here are the twelve steps to treat your money disorders – spending bulimia and income anorexia.
You learn that, in the book world, PR is everything. When you walk into a bookstore, you are walking into a treasure house of 140,000 books. Online at amazon.com, there are some 8 million books. Somewhere in your mind, dimly, you knew that, but nothing drives it home so much as walking into a bookstore and seeing rack upon rack of beautiful books and then you go find your section and see all the racks of beautiful self-help books and then, tucked into a small shelf on the bottom left, there is your one-and-only, your own beautiful book. Ahhh, you sigh, your book, your dream, has magically materialized and actually exists in a real bookstore in real space in real time. Then your eyes widen, you look around, and you think, “Gadzooks! (or some such expletive) How am I going to get my book noticed?”
Aren’t we all so busy that our conversations revolve around how overwhelmed we all are and how complicated life seems? How all these labor-saving technologies we created have only serve to create more labor?
I hit the Wall of Overwhelm. And I saw that I had become the Nightmare Boss—the one that says that all you’ve done isn’t enough, that you aren’t rich enough, famous enough, or thin enough. You haven’t fully funded your IRA, you haven’t become a #1 New York Times bestseller, your buns aren’t steel, you didn’t win a World Series of Poker bracelet, and you weren’t in The Secret. You’d better hop to it, girl!
The magic number for a book to be considered successful is 10,000. When The Wealthy Spirit reached 12,000 books sold, my editor called me and said, “We’re ready for your next book!” And so I got the contract to write Zero to Zillionaire. The Wealthy Spirit has now sold nearly 20,000 copies and Zero to Zillionaire is approaching the magic number of 10,000 copies sold.
The good news is you don’t have to have a blockbuster like The Da Vinci Code in order to be successful with your books. You only have to sell 5,000 to be in the top 2% of bestselling books. That looks a lot more doable than selling a million, doesn’t it?
The simple fact is networking works if you work it. You can’t just go to one meeting every other month, give three people your business card, and wait for the phone to ring. If you’re in business for yourself, you have to make the phone ring in other people’s offices. The best way to make a networking group work for you is to remember these three simple principles: Visibility, Credibility, and Likeability.
“I don’t care how many degrees you have on the wall, if you don’t know how to sell, you’re probably going to starve.”—George Forman
A lot of business owners think they are selling, when really all they are doing is marketing. Do you know the difference between the two?
It will cost you a lot of time, energy, and money if you don’t.
I learned this lesson the hard way when I hired a woman to help me make sales in my workshop business.